Publishing fresh content on your sites on a regular basis is important for bringing new and returning visitors to your sites.
With the new Schedule Blog Post capability, you’ve got a content management tool built right into your blog. Use it to set up blog posts in advance, so you can plan your content strategy, manage resources, and keep your sites filled with fresh, relevant content.
When you schedule posts in advance, you have one less thing to worry about, because you know the content will go live when you want.
Keeping a consistent blog schedule of posting once a day, once a week, or twice a week, is important for any content strategy. By scheduling posts in advance, you ensure that they go live according to that schedule, even when you’re not there to post them.
If you’ve got someone on your team dedicated to blogging, this tool enables them to set up several blog posts for a single site, then move on to another site. It boosts efficiency and often leads to better quality content.
The writers on your team may not be working at the same time that site visitors are reading content. Set the time when you want your posts to go live to coincide with the best time for your readers.
Once you have a line-up of blog posts set to be published at a certain date and time, you won’t have to write under stress to meet deadlines.
To explore this new capability, open the blog on any site, go to blog settings, and click Schedule post.
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